SME & E Festival 2022

PROJECT — Marketing Design
ROLE — Lead Designer
COMPANY — Yellow New Zealand
YEAR — 2022

Yellow NZ unveiled a bespoke exhibition stand at the SME&E Festival 2022 held in Auckland, showcasing a unique bar theme complete with marketing solutions available on tap. The innovative stand aimed to captivate attendees with its distinctive design and interactive approach to promoting Yellow NZ's services. Featuring elements reminiscent of a trendy bar setting, the stand offered a fresh perspective on engaging with potential clients and stood out as a creative marketing strategy in a sea of traditional exhibits.

EVENT CONCEPT AND DESIGN

BACK WALL ARTWORK

‘BEER TAPS‘ DESIGN

How it all came together

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